2019年10月28日星期一

Autumn thick shirts | Autumn Yuki concentrated Yu Yuming's personal business story two

" Autumn thick personalized shirt custom C2M" project, so that men can assemble the same as the computer shirt assembly, just need to report the volume data of various parts, and then select the favorite version of Collar type sleeve fabric and other styles , You can "assemble" out of their own personalized custom shirt friends. And support for Internet remote self-service orders and the amount of body-measuring point order offline offline combination of mode of operation. Autumn thick shirts can have today's achievements, but also the founder Yu Yuming led the autumn step-by-step efforts to work hard. Yu Yiming autumn thick shirt founder who what legendary entrepreneurial story it, autumn thick shirt Xiaobian take you to take a look.

31-year-old Yu Yuming in 1993 really started the way of life, the second pot of gold

Brand Road, 30,000 yuan, renting supply and marketing cooperatives three warehouse as a factory, registered " autumn Italian " brand, from the beginning of a person running Shanghai, contact the business, contact the master, to the first shirt produced, the back The box to sell products, there is no brand awareness by businesses shut out, this time to withstand the blow is very large, this time the pressure is also very large, because they do not have the funds, contact the bank nearly a month later, apply for 100,000 yuan later Yu Yuming agreed to support 50,000 yuan of liquidity, so little capital even the liquidity is not enough, but also continue to invest, spent 9,000 yuan to produce a commercial, high-liability advertising investment, first in the Hangjiahu region for publicity, the first 570000 yuan in advertising, but the market still did not really start, how to do? How to promote shopping malls?

Yu Yuming use relatives and friends. Yu always let relatives and friends go to the mall every day to ask, " how there is no autumn shirt thick sell, we see every day on television," and later salesperson return to the mall manager, and mall manager began to Yu Yuming company stock. I always said no consignment, only cash purchase, slowly opened the Hangjiahu region market.

After compensating for the sweetness of the advertising brought by Hangjiahu Advertising, the brand will be locked in the markets of Jiangsu, Zhejiang and Shanghai through the pursuit of victory. Through the past operational experience, we will open advertisements and establish shopping malls relations. After three years of hard work, we will establish 245 sales outlets nationwide, Thriving.

秋意浓

In 2003 the automotive industry into the industrial transformation Yu Yuming

In 2003 on the basis of a relatively stable garment industry, consider finding a better industry to be adjusted, when 2003 is exactly the best stage of car sales, car just started to enter the millions of households a good time, Yu Yuming determined to enter the automotive industry.

At that time, because of the need for business license for car sales, car sales license, which is a big problem, what to do? Later, through the following Geely Automobile Company, spent 30,000 yuan to obtain a car sales permit, business license for processing business, " Hangzhou Ruitong Automotive Sales Co., Ltd. " 2003, only the hands of your car are easy to sell, nervous Model can increase 1-3 million, Yu Yuming mind when Guangzhou Honda plus 30,000 yuan no goods, then I also made the industry total 100 million yuan mortgage index, you can from the fees and insurance rebate, etc. earned, so to When quite popular.

In 2005 the car sales market changes from the original fare increase to the later bargaining business was doing more miscellaneous brand, no problem in sales, but more money, then the brand 4S shop business to do well, because later The market is more and more standardized, are not allowed to transfer goods.

Apply for the Guangzhou Honda 4S shop road, Yu always apply for Hangzhou Honda 4S shop in cooperation with Hangzhou " Zhejiang Auto Import and Export Company " , Yu Zonghe government coordinates the land, Zhejiang Automobile Import and Export Company is responsible for Guangzhou relations, after six months, due to various reasons Yu Yuming did not get the 4S shop index, when the total contact Yu Dongfeng Citroen car sales rights, I always because of their products and marketing are not like, give up Dongfeng Citroen sales, three years of operation, and later decided to give up car sales , Enter the Internet.

If only the traditional mode of operation, even the best men's shirt products, I am afraid they can not open up a larger market. To join the autumn thick shirt personalized custom C2M project, the shirt can be customized. The company has set up a business school based on its 24 years of accumulated experience in the service industry and combined with the characteristics of the Internet era to create a series of service terminal sales skills and to regularly supervise the joining of customers and related personnel. To join the autumn thick shirt custom, Autumn shirt to do the provincial behalf of the province, business members or makers member, 0 0 Stock 0 risk, the development of a bright future!

秋意浓衬衫 | 秋意浓总裁余煜明的个人创业故事二

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